WATCH: Why Geared Lifting?

I think a lot of people who’ve never used anything like these in training have a negative perception of people who use gear. It’s easy to think it’s cheating since you can lift a bunch more with gear or that it makes the lifts easier. But these are misconceptions, and...

C.J. Murphy’s Specialty Bar Car Show #3

In my first two Specialty Bar Car Shows, I showed you a plethora of specialty bars: the elitefts Power Bar, trap bars, deadlift bars, the elitefts Rackable Cambered Squat Bar, and the Tsunami and Bandbell Bars. Now, in the grand finale, I’ve saved the best, most...

C.J. Murphy’s Specialty Bar Car Show #3

In my first two Specialty Bar Car Shows, I showed you a plethora of specialty bars: the elitefts Power Bar, trap bars, deadlift bars, the elitefts Rackable Cambered Squat Bar, and the Tsunami and Bandbell Bars. Now, in the grand finale, I’ve saved the best, most...

Equipment Feature — elitefts Power Bar

In this video, Equipment Sales Director Matt Goodwin shows off the elitefts Power Bar and its specs, focusing on the bar’s gnarly knurling. It’s amazing how it easily fits into just about any gym — garage, private, or commercial. It’s no wonder it’s a...

WATCH: SSTSS Presenter Dr. Kinakin on Weightlifting Injuries in Athletes

With all of his credentials, it’s no wonder Dr. Ken Kinakin has been a speaker at elitefts seminars — and he’ll be taking up the role again for the upcoming 2019 Strong(er) Sports Training and Success Summit. Here are the topics he’ll be presenting...
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